Read this before you shop for jeans.
Are you buying the size jeans? Do your new jeans sag after an hour of wearing? Read what to do if you’re unsure when shopping for jeans. Have you ever had the dilemma of not knowing if you’re buying the right size jeans? The size 28 is much more comfortable than the size 27 but […]
There’s something really smart about Indigo Denim. Sharp and clean with architectural qualities make this way of wearing the stuff a commitment over time. Double or triple denim up with this sharp clean style. Words to look out for are ‘Raw’, ‘Dry’ or ‘Japanese Denim’ when purchasing true indigo denim as most are 100% Cotton, which only […]
My latest need for denim inspiration took me deep into the East of London to a denim concept store aptly named Bad Denim. Bad meaning dope, good, tight, sexy! The little shop front looked a bit out of place from the shops around it and when I stepped in I could see this place was […]
While I was working in the Liberty Denim Department, I noticed that women fall into two camps when it comes to buying jeans. Some women are looking for old school, dark clean jeans, possibly raw denim without the stretch. Others are indulging in the nano trend of comfortable, hi-tech denim fabric that promises to slim, […]