AYR HAS YOUR BACK ALL YEAR ROUND

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AYR has your back. AYR stands for ‘ All Year Round” an independent clothing brand for women who don’t get caught up with labels or logos just good quality wearable pieces ( I’m really trying to have this ethos). Of course, they do denim and very good it is too! A palette cleanser of a season-less collection […]

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THE SLIM ZIP JEAN YOU NEED IN YOUR LIFE

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“With a smoothing silhouette and a zipper at the hip, this is THE perfect day-to-night jean!!” – Khloé Kardasian Co Founder – Good American. Denim brand  GOOD AMERICAN has just added a Slim Zip jean into the collection. Now this one is a great style for most body shapes as this high-rise jean has a […]

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THESE JEANS ARE SELLING OUT SO FAST

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When jeans are selling out fast it’s important to find out why and if you too can benefit from the style. Now, that’s what ilovejeans.com is truly about, finding the best jeans for your shape and passing on the word to others. So I’m going to tell you exactly which jeans women are buying and […]

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SHORT NOTICE TRENDING NOW

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Short notice is exactly how I shop for shorts, leaving it to the last minute. Why you ask, well although my best assets are the shape of my legs ( being an Apple shape) I tend not to get my legs out very often due to the wear & tear of pregnancy on them. I’m […]

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LOVING EXPOSED ZIP TRENDS IN DENIM

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There’s something sexy about an exposed zip don’t you think? It’s the doorway to undressing, so when it’s exposed it looks a bit naughty and unfinished. Exposed fly zips or zippers are falling into a nano trend for Spring/ Summer and denim is the perfect playground. Vetements are known for their directional denim and have teamed […]

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DIFFERENT DENIM

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Denim is all around us, however this season it’s a feeling of a different denim emerging. High Street retailers, Topshop, Zara and ASOS are so quick of the mark bringing this different denim to the forefront. Designers again have used denim widely in the latest fashion week shows across the world.  As always denim falls […]

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I FOUND LOVE AT BAD DENIM

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My latest need for denim inspiration took me deep into the East of London to a denim concept store aptly named Bad Denim. Bad meaning dope, good, tight, sexy! The little shop front looked a bit out of place from the shops around it and when I stepped in I could see this place was […]

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