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For over five yes! five years now, I have been banging on about the importance of knowing your body shape before you take to the shops or start clicking online when it comes to the beloved denim purchase.

So when I was asked to model my “classic apple” body shape for a section called “Denim Dilemma”on the soon to launch (new) Donna Ida website, I felt it my duty as an apple to say yes!

I was interested to see which other body shapes would be included on the shoot…. Apple, hourglass, pear, long legs, boy & petite  were all  filmed with Donna Thornton founder of Donna Ida giving great denim do’s & don’ts for each body shape.

Excited to see it? You’ll just have to wait till the site lauches in June/July. Here’s a sneek peek of the shoot……

Me ( the apple shape) showing off my slim legs in 5″ heels!


Still unsure of your body shape ( here I go again!) Check out ilovejeans body shape tool and get eductated in what suits you! Each jean listed on ilovejeans is given a suggested body shape by us, so all you have to do is search on your shape so you can see the wood from the tree… easy!




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