About us

Ilovejeans.com founder, Sam Remer, launched ilovejeans.com denim portal in March 2006. Following a 15 year career as a Fashion Stylist - taking her around the world to dress celebrities, models and real people! During her time as a stylist, Sam realised that the denim expertise and advice that was available in the US just couldn’t be found in the UK and seized the opportunity to fill that niche in the market.  

ilovejeans.com offers high end, cutting edge denim for women of all shapes and sizes. Furthermore, the website provides consumers with independent advice on the brands and styles available and most importantly, how to find those perfect fitting jeans.

The ilovejeans.com online boutique launched in September 2006 and has organically grown stocking a range of exciting premium denim, with fair trade and organic jeans from brands such as Kuyichi and Del Forte; clever designs for those harder to dress figures from Little in the Middle and NYDJ; and innovative new fashion brands like William Rast, People’s Liberation, Hudson, Paige Premium Denim and MiH Jeans. In addition to the online boutique, consumers can also buy premium brands as stocked by net-a–porter.com, and my-wardrobe.com through ilovejeans.com using the body type guide to identify ones shape.

Sam Remer is currently the Marks & Spencer online denim expert. Ilovejeans.com online boutique will soon be opening its doors to Men’s denim.